Sierra Trading Post Adds Social Sharing to Get $10, Give $10 Referral Program
Cheyenne, WY (PRWEB) October 31, 2011
Sierra Trading Post is making it easier for customers to save money on great brands through its revamped Get $ 10, Give $ 10 referral program.
?People are already telling their friends and family about great deals they find at Sierra Trading Post. This program just rewards them for already being great customers, and gives new customers an extra reason to give us a try,? says Gary Imig, president of Sierra Trading Post.
The program is simple:
1. An existing customer sets up a free account and invites friends to shop STP.
2. If those friends are first-time customers, they get $ 10 toward their first purchase.
3. The referring customer then gets $ 10 for each new customer.
Sierra Trading Post launched the program in 2009, and has significantly revamped it to add social sharing. In addition to being able to send an invitation via email, each referring customer can send out a personal URL via Facebook, Twitter, Google+ and more. Once the invitations have been sent, the STP customer can see how many $ 10 gift cards they have simply by logging into their free account at SierraTradingPost.com. There is no limit to the amount of gift cards a customer can rack up, so it?s a win-win for new and existing customers.
?We listened to customer feedback and knew we had to rethink the program. It?s now easier than ever for our customers to share the savings with their friends and family,? says TJ Croissant, marketing manager for Sierra Trading Post. ?After all, we anticipate the social sharing being a major driver in the success of the new Get $ 10, Give $ 10.?
For details about the program or to create a free account, visit stp.me/Get10Give10.
About Sierra Trading Post: Headquartered in Cheyenne, Wyo., Sierra Trading Post is a multichannel retailer known nationwide for offering ?Great Deals. Great Brands.? Sierra Trading Post purchases brand name overstocks, closeouts and 2nds, and offers customers 35-70% savings every day. Founded in 1986, Sierra Trading Post is celebrating its 25th anniversary, and has saved customers more than $ 3 billion on outdoor gear, shoes, men?s clothing, women?s clothing, accessories and home furnishings. A top 100 Internet retailer in sales per Internet Retailer Magazine, Sierra Trading Post operates four outlet stores in Boise, Idaho; Reno, Nev.; Cheyenne and Cody, Wyo.; with customer service call centers in Cheyenne and Cody.
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How To Do Mass Emailing
If you want to increase your sales campaign of the goods or services you are providing to the public, it is a must to do the bulk email marketing. This is one of the quickest and efficient methods of online marketing strategy to promote online business. Aside from the proven fact that this is a cost effective way of getting increased traffic to your website, you can save money and effort doing this compared to the traditional campaign methods.
Gathering email addresses is one of the very first things to do before sending your own emails to your clients. Even though you can build your own lists, it would take time doing so starting from friends and family. If you wanted to start the campaign right away, better purchase an email lists online.
There are websites that offers mass email lists for a price. The more you purchase, the lower would be the cost per email address. The only thing not really satisfactory about this is you don’t understand these people and that you will have to begin with the very beginning of getting to know them and trying to get their self-confidence.
Just don’t forget to ask permission first to the people in your email lists. Remember people tend to worth their privacy even their own email accounts. Receiving an unwanted newsletter from an unknown source might irritate them and will junk the mail to the spam box. You can create opt-in and opt-outs in the message to make it a legal one.
Next create a very convincing letter, a marketing page to promote your website at the same time sell the products or services to the public. This page should expose the product offering discount coupons reely shipping on purchase to find the attention of your recipient right away. This is one way of tapping the interest of your recipient making them open up your email right away.
You will find software that will help you out made up a well organized email, templates to enhance, possibility of HTML posting and work on several sending modes as well as types of shipping. Make use of this software to make things a little bit easier for you. Make it educational and attractive because you tend to be catering different types of customers with assorted age brackets.
Do some statistics. Keep track of your sales campaign. Calculating the number of customers bought your product by way of mass email marketing. Find out the actual peak time your customer bought the product and collect other related information which could make a difference in improving your marketing strategy. Learn more information through visiting this site http://www.Bulk-Email-Marketing.Org.
Making Use of Your Autoresponder To Improve Your Business
Have you setup an autoresponder like Infusionsoft yet? Autoresponders automate your email marketing and help you get the most out of your online business. An autoresponder allows you to take your online business to the next level. There are many ways to use an autoresponder but you need to keep a few things in mind. Contrary to popular opinion, it’s not that difficult to use an autoresponder especially once you know what you’re doing.
To start with, don’t forget that every individual who receives your email is a probable consumer, which is the reason you should respect their time and not flood them with futile junk. To say it another way, keep your email messages concise and educational. Don’t put together a droning email with fluffy content, because it won’t benefit you at all. Every email that you write for your autoresponder series should be short and to the point. You will get good results only if you focus on simplicity and efficiency and create a balance between the both. Next, you should do a test run of the autoresponder service using your friends and family so you can understand how it works. You can become confused easily if you don’t really know about the service and you want to avoid making mistakes with your list members. So before putting the service into action, it makes sense to test out all of its features. This will also help raise your comfort level for operating the autoresponder which will help you get the most out of the service. Remember, the autoresponder that you use is very important.
Last but not the least; the whole purpose of using an autoresponder is to automate your email marketing, and not doing that defeats the whole purpose. Autoresponders are more than just programs you use to email your list; the real benefit they give you is the way you’re able to preload messages and send them out according to your own preference. Your autoresponder gives you a simple way to send out a series of messages to your list, each building towards the sale or whatever action you want them to take.
When you have a group of follow up emails all ready to be sent out, anyone who signs up for your list will then automatically receive them in sequence. This means that you only have to create these emails once, and after you’ve loaded them into your autoresponder, the hard work is done with. As this article has shown, it’s not that difficult to use your autoresponder. You just need to focus on giving your list quality and automating your email marketing as much as possible.
How To Proceed When You Create Your Site
Establishing an internet site for your company is a massive step on your part toward obtaining your goal of economic accomplishment. Now that you’ve got your internet site, what do you do after that? The operation of internet marketing should begin at this point. It is vital for you to recognize the advantages of promoting on the internet to enable you to satisfy all of the targets which you have planned out with regards to your company.
1. To start with you have to put together the search engine optimization for your website. SEO is essential for increasing visitor count and it will certainly be a substantial component of your online marketing strategy. This is the process by which you layout your internet site from inside so that it is much more retrieveable on the internet. In the event that you discover that it is too tough to fully grasp or too time consuming, you’ll be able to hire a firm to execute the procedure for you.
Internet Marketing Magnetism
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2. The very next thing that can be done when you release your internet site is to check out some social media sites to help market your company. That is a crucial portion of your method too due to the amount of individuals you’ll be able to reach. It pays to start with friends and family upon these internet websites and also see the word of mouth expand. You will quickly see an amazing volume of traffic coming towards your internet site.
3. Whenever you are undertaking your marketing techniques for your internet site, you should remember to be targeting the right niche. You will discover that niche marketing is essential because you would like to bring in the maximum amount of product sales. You only will accomplish this via targeting the proper portion of the marketplace. It might seem to be a basic course of action however in many cases many individuals will go through losses since they’re not really promoting to the appropriate niche for maximum success.
Once a website is introduced individuals usually question what direction to go after that. You must accomplish search engine optimization, get into the social media industry, and also identify the importance of niche internet marketing through the method. In the event that you are able to finish this stuff following the unveiling of your respective website you have to be off and away to an amazing beginning.
Blogging for Fun
Although blogging can be used for a variety of other purposes such as generating income, promoting a cause and providing information there are many bloggers who enjoy blogging simply because it is fun. These bloggers enjoy blogging for reasons such as staying in touch with friends, expressing themselves or keeping a record of important events. This article will explain how blogs can be used for these purposes.
Blogging to Stay in Touch with Friends
Staying in touch with friends and family members is just one of the many reasons a person may wish to start a blog. This is especially useful for those who move far away from their friends and family members. Staying in touch by phone, regular visits and even email is not always easy. This is because it can be difficult to keep up long distance interactions with several different people at once. However, by maintaining a blog, a person can greatly simplify the process of staying in touch with friends and family members because they do not have to repeat information in individual phone calls or emails or make time to visit several different people.
When maintaining a blog, the individual can choose to post a variety of information and photos. Through this information and photos the blog owner can keep others informed about current events in his life. Friends and family members can view the blog at their convenience to catch up on important events in the blog owners life and in most cases can post comments to the blog owner. They can also read comments from others. This is beneficial if those viewing the blog know each other because they can not only stay in touch with the blog owner but also have a chance to communicate with other friends and family members through the comments section of the blog.
Blogging as a Form of Expression
Some bloggers begin blogging as a form of expression. They may right poetry, songs, short stories or even use the blog to vent about personal events or politics. These bloggers may wish to keep their blog private or can make the blog available to the public. Keeping the blog private is sort of like keeping a diary or a journal. It gives the blogger a multi-media form of expressing himself without the risk of others discovering his true feelings, innermost dreams or frustrations. Other bloggers opt to make these blogs public. This may be for a number of different reasons. Sharing these feelings with others allows the blogger to reach others who may have the same interest as the blogger.
Bloggers who use their blog as a form of personal expression may want to be cautious and consider the decision to make a blog public. This is important because the blog owner may initially not see problems with allowing others to view his personal thoughts. However, over time he may realize his blog could either be offensive to others or could result in problems if friends or family members view the blog.
Blogging to Keep a Record of Events
Another common reason for blogging is to keep a record of important events. Examples of some types of events which a blogger may wish to document include a pregnancy, weddings, vacations, sporting events or completion of school events. Using blogs to keep a record of these events gives the blogger an opportunity to record daily events in one simple location where they can easily look back on the blog or share the postings with others who might be interested in the events. In these cases the blog can serve as a form of scrapbook documenting the events as they occur. The blog owner can post as often as he desires and may choose to include elements such as photos, music, audio files and video files into the blog. The blog can also be designed to suit the events being documented. For example a journal depicting a vacation may have backgrounds, fonts and colors representing the vacation location while a pregnancy blog may feature elements which represent pregnancy, babies and being parents.
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When Others Do Not Approve of Your Blog
Regardless of the topic of a blog, all bloggers face the potential for situations in which others do not approve of their blog. Although this type of reaction is popular with blogs focused on political or controversial issues, bloggers who maintain a personal blog may also face disapproval from those who do not approve of the bloggers choices in life. This article will discuss subjects such as dealing with negative comments on a blog, dealing with criticism from friends and family members and will touch upon situations in which blogging can cause legal problems for the blogger.
Dealing with Negative Comments on Your Blog
Negative comments posted on a blog are one of the most common forms of disapproval a blog may receive. These comments may be posted in response to a specific blog posting or may be posted as an objection to the blog in general. These negative comments may be very troubling to the blogger but fortunately there are some methods for dealing with these comments.
Bloggers who are concerned that negative comments may influence other blog readers have a few options for dealing with these negative comments. One way to do this is to set the blog to not allow comments. This will effectively eliminate the comments but it will also eliminate comments from supporters of the blog as well. Another option a blogger has is to simply delete the negative comments as he finds them. This is not a very effective method because other readers may have time to read the comments before they are deleted. Bloggers who are online often and are not concerned about negative comments appearing on the blog for a short period of time may utilize this method. Another method of dealing with negative comments includes rebutting these comments on the blog. Finally, bloggers often have the opportunity to ban visitors who are leaving negative comments from making future comments.
Dealing with Criticism from Friends and Family Members
Bloggers may also face criticism from friends and family members for the content of their blogs. Friends and family members may not use the comment section to express their disapproval but may express their concerns directly to the blogger in person, via telephone or via email. This can be a difficult situation for bloggers because they may be torn between maintaining the blog according to their vision and keeping their friends and family happy. In many cases friends and family members may object to a blog because they believe it can be potentially harmful to the blogger or because they are concerned about how the blog will reflect on them. In these delicate situations the blogger has the option to either delete or modify the blog or to speak to the friends and family members to explain his feelings without making changes to the blog.
When Blogging can Cause Legal Problems
Bloggers should be aware there are some situations in which their blog can cause legal problems. Making statements about another person which are untrue and defamatory can result in the subject of the blog seeking retribution for libel. Other blog postings can also be found to be illegal for a wide variety of other reasons. Bloggers may assume freedom of speech laws protect them fully but there may be situations in which the statements in a blog are not protected under freedom of speech laws and the blogger faces legal ramifications for his postings. Blogging which violates the copyright laws of another can also cause legal problems.
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